EP023 - Abercrombie and Fitch, Billy May SVP Digital a E-Commerce
EP023 - Billy May SVP Digital a E-Commerce at Abercrombie and Fitch A weekly podcast with the latest e-commerce news and events. Episode 23 is an interview with Billy May, Senior Vice President and General Manager of Digital, eCommerce, and Corporate Development at Abercrombie and Fitch. Billy is a 4th generation retailer and a pioneer in retail digital transformation. Today he is responsible for digital and e-commerce for one of the worlds most recognized brands. Our conversation covers a wide range of topics including: Billy's career matriculation, and current responsibilities Some of the key strategic initiatives that AaF is focused on What some of the key challenges and opportunities that brands face today How AaF balances the healthy tension of brand goals and commerce goals AaF Mobile strategy and philosophy How AaF things about omni-channel International Expansion Social strategy and perspective on ROI Episode 23 of the Jason a Scot show was recorded on Tuesday, April 19th, 2016. http://retailgeek.com/podcast Join your hosts Jason "Retailgeek" Goldberg, SVP Commerce a Content at Razorfish, and Scot Wingo, Founder and Executive Chairman of Channel Advisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing.