#191: Packaging & Positioning Your Offers (Small Business Series)

It’s officially Small Business Month so I have a special 4-part series for you this month. 

Now that you understand the best strategies to reach your specific revenue goals (listen to Episode 190 if you missed it), it’s time to package and position those offers in a way that makes it a no-brainer for clients to hire you. 

Chapters

00:29 - Small Business Month Special Series

02:32 - Difference between packaging and positioning

05:15 - Case Study 1: Miraval retreats

17:12 - Case Study 2: Growth Accelerator

28:53 - Grow your business + increase cash flow  

 

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