S05.EP08 - How to Use Strategic Narrative for Brand Growth with Andy Raskin
In this episode Matt and Jacob sit down with the master of 'Strategic Narrative' Andy Raskin.
Andy walks through how to create a narrative which positions your brand as the front runners in a movement and how this cuts through noise and galvanises companies around a powerful purpose.
If you want help punching up your brand positioning, this episode is not to be missed.
