Dodgers Brand Trumps Even Yankees, CEO Kasten Says (Audio)

Stan Kasten, president and chief executive of the Los Angeles Dodgers, speaks with Scott Soshnick and Eben Novy-Williams (filling in for Michael Barr) about the Dodgers brand, his outlook on sports and technology and when, oh, when, will fans around L.A. be able to watch their Dodgers on TV. Kasten, part of the Guggenheim-led group that bought the Dodgers in 2012, was previously president of the Washington Nationals. Back in 1999, he became the first sports executive to hold the title of president of three different teams in three different leagues: baseball's Braves, basketball's Hawks and hockey's Thrashers.

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