EGD 036: Powering the future of player centricity with 12traits Co-Founders Joe and Bastian
Joe Schaeppi and Bastian Bergmann are co-founders of 12traits, a player motivations company based out of Berlin, Germany. I’m a big fan of profiling the players that I’m approaching with a game, and guiding the discussion in the team around actual data on the target audience. It eliminates questions like should we launch before we have PVP or not, because guys like 12traits are providing you the data. Check out 12traits https://twitter.com/12traits
