The Downside of Having A Huge Corporate Client
It can feel awesome to land a huge, company-changing client... until the day that client takes off, leaving you with a giant revenue hole. That's what happened to Thistle, a cold-pressed juice company that struggled to regain its footing after losing its biggest customer. The shock forced its founders to rethink the very foundation of the business—and eventually, to build a company that would never have to rely on one big client ever again.
