The Artist's Persona

As an artist it is likely that you will have to interact with your customers and the persona you adopt when you do this can have a huge effect on your success.  Confidence in your work inspires confidence from your audience so developing and maintaining a comfortable, confident attitude (even if it is not entirely the way you really feel!) can help you to become a respected artist.  Peter and Laura talk about ways to achieve this most difficult of things, your artist's persona!

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