The Impact Of COVID On Fashion's Digital Experience

COVID has changed things in ways that we can't even begin to imagine. Why is it so difficult to understand? Whenever events of this scale take place, it invites unfathomable levels of complexity is not only one facet, but in many. Inevitable, the fashion industry as one of the industries affected by this problem in many ways. One of the less superficial but important changes that are taken place due to COVID, happens to be a digital experience. To talk about this problem, we sat down with the digital director at L.K Bennett, Zoe Donovan. How has it changed the industry from an experience perspective? What do we know so far?

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