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On the new episode of The Growth Mindset Podcast with Silawath Irshad, I interview Kartik Johari who is a second-generation entrepreneur and the VP of Marketing and Commerce of Nobel Hygiene which is India's Leading Diaper Manufacturer. Kartik and I discuss various topics such as how does it feel to be a second-generation entrepreneur, how do you deal with expectations, coming up with new ideas, growing the company, and how their new product "RIO PADS"  gained made a lot of noise in the media for their ad on the TV featuring the color RED for sanitary pads featuring "Radhika Apte". Listen to the episode out more about Entrepreneurship and Talking about Periods through the lens of Men. Audio Breakdown: 1.25 min - Story of Kartik Johari. 3.03 min - One trait Second Generation Entrepreneurs must develop. 6.40 min - What expectations a company has from a second-generation entrepreneur. 9.13 min - The Success behind Nobel Hygiene. 12.08 min - How were RIO PADS born and what are women going through? 21.25 min - Challenges Rio Pads had to go through and how they fought against a taboo topic - PERIODS? 29.29 min - Book Recommendations and What is Science of Regularity? 35.02 min - Tips that can help you develop The Growth Mindset. 38.44 min - One Solid Practical Advice to all the listeners to be truly successful. Follow us to Find daily updates and success hacks on The Growth Mindset Page below: Facebook: https://www.facebook.com/silawathirshad/ Instagram: https://www.instagram.com/silawath_irshad/ Linkedin: https://www.linkedin.com/in/silawathirshad/ Youtube: https://www.youtube.com/c/TheGrowthMindsetwithSilawathIrshad You can find Kartik Johari here: https://www.linkedin.com/in/kartik-johari-22b25746/ Twitter: https://twitter.com/johari_kartik Company website: https://www.nobelhygiene.com/