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Paul Golding's extensive technical expertise coupled with his philosophical, problem-solving approach has enabled him to work on a variety of projects, with companies like Motorola, O2 UK, Acision, McLaren Applied Technologies, Navteq, Telefonica, Art.com Inc and Prosper Inc. A visionary with the know-how, skills, and respect to pickup any project, we ask Paul how he became interested in the arts. In this episode, Paul discusses his work in understanding and deconstructing people's aesthetic tastes, the challenges of selling art using e-commerce, and his take on the " “I’ll know it when I see it” approach many buyers take when selecting art for their space. -About Paul Golding- As a silicon-chip designer for Motorola, Paul invented (and patented) an AI computing technique that has been used in trillions of cellular calls. He was also a mobile software pioneer, building the world’s first wireless email system and writing several books about apps. His pioneering contribution to mobile led to the rare award of an unsponsored "genius" visa to work in Silicon Valley. Paul’s recent work involves leading the AI and blockchain RaD efforts for a leading fintech company in San Francisco and previously the design of AI techniques to model human perception of art (to boost art sales). He also built an AI platform for visual collaboration. He has created numerous innovation labs in Europe and Silicon Valley. He is also an IEE prize winner. Learn more about Paul here Tweet him @pgolding