How To Thrive In A “Dead” Industry Without Selling Your Soul

Those who excel in life rarely do so by playing it safe. The same can be said for Noëlle Santos (@1st.noelle), the 33-year-old proprietress of the only bookstore in The Bronx, a community of over 1 million people. On this episode, Noëlle breaks down how she brought a bookstore home to her community in a time when many (mistakenly) thought indie bookstores weren’t thriving - and how she did it all without giving up even a little bit of her own interests, style, or convictions. (Bonus: There may or may not be a rap buried somewhere in this episode!) Use #UnBossedPodcast to tell us, what’s the goal you’re tunnel visioning toward like Noëlle?   UnBossed Host: Marquita Harris (@marquita_harris_) Executive Producer: Tiffany Ashitey (@misstiffsays) Associate Producers: Ashley Hobbs (@ashleylatruly) + Shantel Holder (@shadesofshan_) Bookings: Marquita Harris, Tiffany Ashitey Audio: Anthony Frasier (@anthonyfrasier) + Josh Gwynn (@regardingjosh)  Music: Gold Standard Creative (@gscdotnyc) Designer: Imani Nuñez (@profoundly_imani)

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