178 - Help the People Swimming Towards You

Every once in a while, I get to work with a coach that I really trust. 

When that person told me to ‘help the people swimming towards you’, I listened. 

If you’re pursuing and chasing clients right now, there might be a reason why you’re having a challenge closing. 

Let me tell you, this is one of the toughest places I’ve been in in my career and it’s probably more recent than you’d expect. 

When I got to the place where people were actively pursuing me, the entire game changed.   

 

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