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SEO is incredibly powerful. If you're willing to put in the time and understand that it's not going to be an overnight success. But over time, it can pay off in a big way. On this episode, Charlie shares:

• The power of partnering with like-minded brands.
• How to get free press.
• Where to start if you’re new to SEO. 

Show Notes & Links:

• [7:26] Why they’ve focused on content from the beginning.
• [10:43] One of their most successful partnerships.
• [13:12] How they think about keywords.
• [16:53] How to create killer content with a small team.
• [21:35] The benefits of building organic traffic.
• Goldleaf
• Dave Gerhardt on Twitter
• The Ecommerce Marketing Show Home