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The recent changes to Instagram have the small business community in an uproar. Many have had conversations about leaving the platform for good, while others have done what I believe is the best solution: Making peace with the platform.

You see, I think that Instagram is experiencing an identity crisis. The platform has gone from a Creator First Channel to Distribution First Channel and right back again. Now Instagram is trying to find its way back to being creator-oriented without leaving everyone behind.

My advice to you, give the platform time to finish making some adjustments, but always maintain your marketing diversified.

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