Risks + Rewards of Running a Storefront

Designers are surrounded by beautiful objects and work with such talented artisans and

craftsmen that it is not surprising many of them are tempted to open a shop or showroom.

But is retail really the way to go? Is it worth the effort and expense to bring your aesthetic

to the public? Will it help or hinder your design career? Three designers—Meg Braff,

Patrick Mele, and Eric Haydel—weigh in on the risks and rewards of running a retail

establishment.



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