#47 - Implementing Value Pricing: A Radical Business Model for Professional Firms

This week Cut The Crap Podcast features the business book, 'Implementing Value Pricing: A Radical Business Model for Professional Firms.'

Implementing Value Pricing demonstrates a superior model to price for professional services: selling intellectual capital with pricing based on the results and value it creates, not the cost or time it took to formulate. I took 4 Golden Nuggets away from this book.

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