Building "Spotify for Africa" with Martin Nielsen from Mdundo
One of the things I’ve found interesting is how proven international business models are being applied in East Africa.
Music streaming is one of these.
In years gone by people in Europe and the US would own CDs but now stream through services like Spotify, which pays royalties to its artists and makes music accessible to all.
Martin, who started Mdundo, is doing this in East Africa, though… it’s a little different.
We discuss the particulars of the African music market, the considerations in scaling their business and what they look for in hiring talent.
The room is slightly echo-y, so apologies in advance, however I hope this doesn’t detract from our very interesting conversation
