#16 - Jab, Jab, Jab, Right Hook
This week Cut The Crap Podcast features the marketing book'Jab, Jab, Jab, Right Hook'. Jab, Jab, Jab, Right Hook, by Gary Vaynerchuk, encouragesmarketers and entrepreneurs to not go into the marketplace swingingwith right hook offers asking people to buy. Instead Garyencourages readers to use jabs of great content initiallyto set up for the right hook. There were 6 Golden Nuggets taken from 'Jab, Jab, Jab, RightHook'. Go to CutTheCrapPodcast.com and sign up to receiveMind Maps from each episode that will highlight all of the goldennuggets shared that week in the podcast. See acast.com/privacy for privacy and opt-out information.
