Rarely Rational - Anchoring Bias
This episode is the first in a series of conversations about the impact of cognitive biases in the field of UX research and design. In this episode, Aedge podcast co-hosts, Suchitra G and Jyothi Sridhar talk about
- their journey into UX and
- their understanding of the concept of Anchoring Bias
- What drew them to the field of User Experience
- What does ‘UX’ mean to them?
- Cognitive biases and how are they relevant in UX?
- People’s decision making process
- 52 UX Cards - the article that helped us discover and understand cognitive biases
- Anchoring Bias definition and examples in real life
- Planning fallacy.
This podcast is brought to you by Adeptic Creative Labs with support from the team at Clearly Blue Digital.
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