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Alix Peabody, the founder and CEO of Bev – a beverage company in Los Angeles that makes canned wine – has had an incredible first year in the market. Alix had to overcome personal adversity to start the business, everything from a rare and serious medical condition, to overcoming imposter syndrome.  Then, right as she was finally gaining traction in one of the most competitive industries in the world, a global pandemic hit. Now, Alix, a first-time founder, is having to rethink her business strategy and learn ways to lead through uncertainty. Learn more about your ad-choices at https://news.iheart.com/podcast-advertisers