MAP 107: Becoming a Local Influencer Through Podcasting w/ Gayle Weiswasser

To be successful in the modern economy, Realtors need to be seen, found, and known online. If they don't have an impressive, extensive online presence, then they simply do not exist in the eyes of the consumer (because they literally don't know they exist!)

One of the best, most effective ways for real estate agents to be found online and known locally is to start a podcast. Realtors can become a full-on local celebrity simply by starting their own local podcast, covering interesting, desirable topics, and doing it consistently.

This week we're joined by Gayle Weiswasser, host of Homesnap's The Snapshot podcast. She's done over 120 podcast interviews with the best and brightest minds in the real estate industry, and she shares some of her biggest takeaways from them all.

Gayle and I talk about some real estate podcasting best practices and tips for picking great guests, topics, and how to make sure the show titles are attractive enough to get clicked on.

Podcasting has too many benefits to count, and every single Realtor wanting to dominate their local markets should be starting one today.



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