Meet your new CTV acronym: HVOD (hybrid video on demand). Why do we need it? The rise of AVOD doesn’t mean SVOD is going anywhere, says Sarah Lewis, global director of CTV at video platform ShowHeroes and a proponent of HVOD.
don't worry if you don't have an account with us, we'll create one
[{"meta":{"author":"AdExchanger","authorlink":""},"src":"https:\/\/traffic.libsyn.com\/clean\/secure\/adexchanger\/AdExchanger_Talks_Sarah_Lewis_ShowHeroes_ep_298.mp3?dest-id=403846","thumb":{"src":"https:\/\/lystnimg.b-cdn.net\/podcastsnw-202310\/b11745-ad16-3933-069751_800.png"},"title":"Forget AVOD Vs. SVOD \u2013 Now It\u2019s Time For \u2018HVOD\u2019","link":"javascript:;","id":"item-33745310"}]