223: [On Air Coaching] Should I Launch a Podcast? with Dr. Blair Thielemier
In today’s episode, Natalie coaches one of her clients, Blair Green Thielemier, PharmD, about whether or not she should launch a podcast. Blair works full time as a pharmacist and is the founder of Pharmapreneur Academy, an online teaching platform that guides pharmacists entrepreneurs through the process of building a pharmacy consulting business. She is also the author of How to Build a Pharmacy Consulting Business and guest host on the Pharmacy podcast.
Blair shares how she launched her online business while balancing a full-time job and a young family.
Even if you don’t plan to launch a podcast, the principles Natalie shares in this episode can be applied to launching any type of program in your business.
Skip straight to the PODCASTING conversation at time stamp 25:00.
Key Takeaways:
[6:23] Natalie introduces Blair Green Thielemier.
[7:41] What Blair was like as a little girl.
[10:35] Blair shares what she does as a pharmacist consultant and coach.
[14:10] Natalie shares Blair’s success in building a minimum viable business.
[18:13] How is one-on-one work beneficial to your business?
[19:12] Blair talks about her different streams of income.
[20:22] Are you using the right social media strategy for your business?
[21:42] Why it is important to build an email list from the beginning.
[25:45] Should Blair launch a podcast?
[30:35] Natalie shares how she consciously choose to change her podcast to align with her business goals and the work that goes on behind podcasting.
[41:40] Blair quizzes Natalie on how she prepares for a podcast.
[43:06] How might a sponsored podcast vary from a typical podcast?
[47:05] Natalie recommends that Blair start with a podcast that relates to her current business or to her future business goals.
[50:05] Blair shares an experience that made her want to start her own podcast.
[51:08] How podcasting can be used as a networking tool.
[52:12] Natalie encourages Blair to be intentional with starting her podcast and shares ideas for getting started.
[56:13] Natalie addresses specific questions Blair has about launching a podcast.
[1:03:41] Understand your audience and cater your podcast to their needs.
[1:06:05] Blair shares some of her hesitations with launching a podcast and gets advice from Natalie on interviewing skills, strategy, opportunity cost, branding, and hardware.
Mentioned in this Episode:
BT Pharmacy Consulting Website
Blair’s book, How to Build a Pharmacy Consulting Business
Work with Natalie
If you are struggling in your business and don’t know what to focus on or if you have a business or new product idea and just want someone else to bounce the idea off of,
I would love for you to book a 90 minute strategy session with me. There is no long term commitment and it is the most affordable way to work with me.
I do these with entrepreneurs at all stages and have also been working with podcasters who want to align their podcast to their business or find a way to monetize their podcast.
Click here: Bizchix.com/workwithme
This content originally appeared on BizChix.com.
