Sales Podcast | How to increase sales using Instagram without breaking the bank
In today's sales podcast topic is to use Instagram as a social media selling channel for sales people. Quote by: Koka Sexton | Social Media Manager at LinkedIn “Technology is a double edge sword. Just as sales people are moving into the future, the buyers are already ahead of us” First let’s get some background and some fun facts about IG: Instagram was launched back in Oct 2010! Just in two years FB acquired IG for 1 Billion dollars. The name is a mash up of Instant Camera + Telegram = InstaGram. 1 billion people across the globe use IG. Just behind FB and YT. 34% of IG users are millennial. Now is that your market? 72% of users who saw a post on IG purchased the product – Think about how you can tap on this? IG has 25 million Business Profiles. Instagram is mobile native application. Basics: 1. Profile Photo 2. Create A Short Bio 3. Link Instagram Content Strategy Any Sales Person Can Use: 1. Educational 2. Client’s Testimonials 3. Repost 4. Product In Action 5. Upcoming Updates 6. Motivational Quotes 7. Humor 8. Facts a Myths 9. Best Practices 10. IG Only Sale Or Promo 11. Giveaways 12. Influencer Marketing Instagram Best Practices, and APPS: 1. Hashtags 2. Tags 3. Multiple Links 4. Canva Fastest Way To Learn Sales is Saskatoon, Saskatchewan, Canada based 3 times weekly sales podcast hosted by Saqib Irfan. Please like, share, comment and subscribe to show, and happy selling my sales fellows!