Overcoming Challenges of Running Google Ads to Amazon Listings [The PPC Den Podcast]
Running external traffic to your Amazon listing is a great idea because it boosts ranking, boosts ROAS, and there’s a brand referral kickback. However, as Bobby Pulte of Search Scientists shares, it comes with challenges, including an imperfect click-path, a lack of reporting, and indirect tracking rank. This is an obstacle we recommend you overcome because it’s highly beneficial, and this episode provides the nine-step process for doing just that.
We’ll see you in The PPC Den!
???? Highlights
0:00 Michigan mitten
03:54 Benefits of sending Google Ads to Amazon Listing
8:18 Three Challenges of sending Google Ads to Amazon
18:27 Nine Step Recommended Google Ads to Amazon Process
35:45 Behind the scenes
If you like what you hear, leave us a video review! We might share it on the show.
???? Resources & Links
- Where to find Bobby, Search Scientists
- How to Send Google Ads Traffic to Your Amazon Listing
- Learn More About Our Google Ads to Amazon Service
- Brand Referral Bonus
- A Look At Amazon’s New Sponsored Display Reports (Featuring Bobby Pulte)
- ????
- Subscribe to our newsletter: https://www.adbadger.com/newsletter/
- Look through all our show notes: https://www.adbadger.com/podcast
- Book a call to discuss Amazon PPC strategy: https://www.adbadger.com/product-tour/
- Watch on Ad Badger's Site: https://adbadger.com/blog/overcoming-challenges-of-running-google-ads-to-amazon-listings-the-ppc-den-podcast
Host and Executive Producer: Michael Erickson Facchin
Guest Co-Host: Bobby Pulte
Senior Producer: Nancy Lili Gonzalez
Video and Audio Editor: Pedro Moreno
Graphic Designer: Karolina Facchin
