Mike Dillard Illustrates the Power of Forgoing the Hunt—To Become the Hunted – Episode #86
Become the hunted instead of the hunter. It makes entirely good sense when you know what's to be gained. Mike Dillard understands and practices attraction marketing better than anyone. He also recognizes that while gaining new clients can be exciting, its the right new clients that make a difference. Attaining a strength position within his niche, Mike developed highly effective strategies to attract the steady stream of prospective clients and customers right for his business—the dream of any entrepreneur. By defining himself in terms of image, interaction and positioning, he has been able to identify the clients he wants to serve, and with the right attraction marketing campaign, capture their business. You can gain the same momentum and scale up your own business—or in any venture you choose—by adopting Mike's methods.