lystn

When we saw Aaron's swipe file of 400+ ecommerce holiday campaigns, we knew we had to bring him on to drop some tips to help you power through your busiest time of year. He shares things like: The importance of having a black Black Friday (no, that’s not a typo) Why you need to be able to share your offer in 1 line 3 different segments you need to focus on Why it’s worth it to spend $ to grow your email list Show Notes a Links: [2:58] BFCM best practices. [4:58] The most common offers they saw. [6:44] The best way to package up your offers. [10:00] Where you should focus in the weeks leading up to BFCM. [14:21] A hack to help you figure out which products your customers want discounts on. [15:39] Why you should be aiming to get responses with some of your emails. Data on 435 of the Best Ecommerce Holiday Campaigns: 10 Strategies a 745 Examples with Downloadable Screenshots Aaron Orendorff on Twitter Dave Gerhardt on Twitter The Ecommerce Marketing Show Home