Ep. 126: Be Customer-Centric, Not Creepy

Should your contact center team's use of data be creepy, costly, risky ... or customer-centric? This isn't a trick question, but actually achieving the customer-centric outcome CAN be very tricky. Luckily, Brad Lemons of Nationwide is on your side. He'll be sharing best practices for using customer data in his presentation at CCW Austin. Ahead of the eagerly anticipated event, he shares some insights on the CCW Digital Podcast.

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