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Modern design is at John Edelman’s core: Andy Warhol did the graphics for his parents’ leather company; he cultivated a renowned Milo Baughman collection; and as CEO of Design Within Reach, he is ensuring that authentic modern design endures. Edelman shares how his parent’s business (which evolved from door-to-door snakeskin sales to purveyors of water buffalo hides to a global luxury textile company—and plenty of stints in between) lead him to the world of interior design—first at Edelman Leather which he sold to Knoll and now to DWR which he sold to Herman Miller after rescuing it from the brink of financial ruin. Plus, hear his impassioned thoughts on knock-offs and what DWR is doing to fight them. This episode is sponsored by Fuigo.