The One About Even More Branding - I Love Marketing With Joe Polish And Dean Jackson - Episode#102
Why understanding what ‘Brand’ is doesn’t matter (Here’s what DOES matter: R _ _ _ _ _ _ ) Joe discusses why ‘awareness’ isn’t enough and points out a controversial documentary you should watch Dean tells you “The Most Valuable Thing(s) You Can Do” to strategically get your message to the right people Dean explains how to make [...]
