Constant Reinvention at Scottsdale Fashion Square - Where We Buy #100
Before it was a shopping center, the place where Scottsdale Fashion Square now stands was just a stretch of Arizona desert with a drug store on it. Back then, the only reason to go to a store was to get something you needed. Today, top shopping centers are giving people novelty and excitement. Kim Choukalas is with Macerich, the company that owns the mall. She gives a walking tour of the many ways the mall is changing to keep pace with modern tastes.
James Cook is the director of retail research in the Americas for JLL.
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Theme music is Run in the Night by The Good Lawdz, under Creative Commons license.
