114: How to Promote Your Music in 2021 | OKAY! KENJI Interview
Kenji shares the steps he's taken to successfully promote himself as an artist in 2021. We break it down and talk a ton of specifics like how to target and reach your ideal fanbase, then how to build real meaningful connections and how important that is. He also breaks down in detail the steps he took to get signed to help anyone else out there do the same.
If this episode helps you, do me a massive favor and share it with someone else you know that will like it!
Timestamps:
0:00 - Intro
2:35 - Who is Okay! Kenji
3:04 - OG Fan of the Podcast
8:00 - The Artist Journey
15:25 - Getting Signed is Easy
16:42 - Overvaluing Connections
22:30 - Facebook Ads Are a Game Changer
26:10 - Less is More for Social Media
28:37 - Targeting Your Fans and Audience
33:50 - Using Discord to Engage With Fans
40:00 - Easy Doesn’t Mean Not Hard Work
41:15 - Staying Focused on Three Things
43:18 - What Inspired the Discord
46:20 - Community Over Traffic
52:00 - What’s Next
OKAY! Kenji: @okaykenji
Andrew Cramb: @andrew_ftw
Produced & Edited by - Deanna Elise: @deannaelxse
Where Are All My Friends:
Bonus Patreon Content: https://www.patreon.com/whereareallmyfriends
Website: https://www.whereareallmyfriends.com
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