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Welcome to the Pharmaguy episode 111 "Pharmacy Podcast Show" who created the ®. (aka, John Mack), and is the creator of Pharma Marketing Blogand the publisher of Pharma Marketing News. Follow @Pharmaguy™ on Twitter and Facebook.Pharma Marketing NetworkPharmaguy™ John Mack, President of VirSci Corporation, is an experienced executive with a background in pharmaceutical marketing communications, interactive technologies, and medical privacy. Mr. Mack is currently a principal consultant with VirSci Corporation, where he provides global pharmaceutical and health care industry clients with marketing communications, competitive market intelligence, and privacy/security consulting services. Previously, Mr. Mack was a consultant in the Life Sciences Practice at Answerthink, where he managed projects such as pharmaceutical DTC and physician web site development, privacy policy assessments, and HIPAA awareness workshops for healthcare providers. Mr. Mack also created and managed PharmInfoNet, a privately owned "Top 20 Health Site" focused on drug information content and databases for physicians and pharmacists. In 1999, he sold this web site to Mediconsult and became their Director of Drug Information. Mr, Mack is Publisher and Editor of  and moderates the PHARMA-MKTING on-line discussion Forum, both essential components of the Pharma Marketing Network.Pharma Marketing News See omnystudio.com/listener for privacy information.