077: 20% of our Clients Bring in 80% of Our Income. This is exactly how I found our highest paying customers.

In this episode you’ll learn: Why I work in a premium provider format (versus a lower price point service) Why it is important to educate your clients on how you can make a difference Why you need to let people know there is a problem and how you can provide a solution with social proof How to use re-targeting Facebook ads focused on testimonials How gift giving can influence your customers All about behavior driven Facebook and Instagram ads What does mapping your clients mean?  

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