82. Holiday Marketing Tips for Beauty Professionals
As Halloween quickly approaches, the rest of the holiday season is just around the corner. We wanted to offer you some holiday marketing tips that will help you maximize the cheer and minimize the stress. These tips may also help you to bridge the gap on any year-end financial goals. Don’t let the pumpkin spice lull you into winter hibernation - let’s make these last three months your most profitable (and fun) yet.
In This Episode
[0:59] - Through major challenges, comes major triumphs.
[2:08] - Plan ahead. The holidays tend to sneak up on us and they are busy. Avoid the panic.
[3:09] - Set end of year goals. Be realistic and reassess your goals as this was a crazy year.
[4:43] - Plan holiday promotions and include all the right information for success.
[6:10] - Holiday flash sales are great for “out with the old and in with the new.”
[7:05] - Stock the walls. Prepare for that increased salon traffic.
[8:25] - Decor can turn up the vibe and direct clients to the holiday product displays.
[9:22] - You do not have to do everything. Honor the holidays that you want to celebrate.
[9:57] - Here are some ideas for easy vibe-setting for each upcoming holiday.
[11:23] - Give clients the opportunities to buy gift cards for their loved ones.
[13:20] - Whatever you decide to do or not to do, honor yourself and practice self care.
Links and Resources
Sola Salon Studios' Instagram Page