Explaining Sync Licensing From the Agents
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Learn more about Blue Buddha: https://bluebuddhaentertainment.com
Established in 2002, Blue Buddha Entertainment is a boutique music licensing firm with a simple mission: to serve as a premier conduit for contemporary groundbreaking artists and repertoire designed to elevate the profile and brand recognition of our client’s multimedia needs. Whether it be for feature films, television shows, or advertising campaigns, our goal is to provide One Stop Rep. music with a global tastemaker appeal.
Blue Buddha Entertainment’s past placement history is a small window into our diverse catalog of songs that are both current and hit-driven. All with a consumer-friendly appeal reflecting the highest level of artistry and production. With over fifteen years of experience in both the Record and Entertainment industry, Blue Buddha Entertainment brings both passion and a fresh approach to your music, marketing, and multimedia needs with an emphasis upon pioneering a new direction, sound, and style for our clients. So whether you’re looking for an original or custom song, ring tone, or video to take your project to the next level--look no further than Blue Buddha Entertainment. Past Artists/Labels+Publishers include: Lenka, Elysian Fields, Echobelly, Softlightes, Plantlife, Anthrax, Natalie Walker, Public Enemy, Dorado Records, Ruffa Lane Records, Mink, Australian Music Consulate, Laughing Outlaw Records, Foghorn Records, Couch Records, Visavis Publishing, Sony-ATV Scandinavia, ICEA and others.
05:11 Welcome
05:50 Sync licensing explained
10:06 Does Blue Buddha work with artists with co-writers?
14:06 What happens when a song has aired but was not legally cleared
19:28 How Blue Buddha services their artist roster and keeps relationship strong with music supervisions
21:17 The process of sync briefs and finding artists that'll fit the music request
26:46 Sync budgets in television now versus previous years
34:37 Sync agency business model and how Blue Buddha makes money
39:10 Retitling song agreements
45:21 Difference between sync agencies and music libraries
52:27 How often Blue Buddha signs new artists and how artists can manage their expectations
01:02:56 Advice for artists who want a sync placement
01:05:35 How a musician can balance creative authenticity while stills being syncable
01:13:51 Final question
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Edited and mixed by Maxton Hunter
Music by Brassroots District
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