238 - The Power of Proprietary Language
One of the single most important things you can do in your business to help it grow fast is to understand how important vocabulary and language is. Everyone on your team needs to be able to interpret exactly what you’re saying in the same way. If you create proprietary language, everyone in the business knows with crystal clear accuracy exactly what’s being talked about. When you reinforce consistent language in your company you remove ambiguity and build infrastructure faster.
