Peach & Lily's Alicia Yoon: 'An industry is as innovative as consumers are demanding'
When Peach & Lily founder and CEO Alicia Yoon moved to the United States from Korea to attend college, she would often share her love for Korean-based beauty via products and facials. Still, she often found it difficult to find those products in the U.S. Then, in 2012, Yoon had her "a-ha moment. "Seven years later, Peach & Lily is largely credited with bringing Korean beauty in the U.S., both curating and creating products that feature a unique cast of ingredients and uses. On this week's episode of The Glossy Beauty Podcast, Yoon discussed why partnering with larger companies expanded the Korean beauty footprint, why good skin-care products take time and how Korean consumers are driving innovation.
