Boxica’s Cyrus Rustom: The gym community is everything
Cyrus Rustom joined the elite Royal Marines Commandos when he was just 16, spending five years in service that included a tour in Afghanistan. He opened his first gym in Dubai back in 2013 and traveled to Europe and the US doing research for his second project. Despite opening in 2020, in the thick of the pandemic, three years on Boxica in Dubai Studio City has built a thriving community of 500 members and expanded...
