190: Flashback - How To Humanize B2B w/ Andrea Neiman
Vulnerability is not a weakness, as you may have been told. Vulnerability and self-awareness are actually keys to great leadership, especially in marketing, where a primary function is connection with people.
Getting to the heart of the matter -- a path far too many shy away from. But not Andrea Neiman.
Andrea joined me on the #FlipMyFunnel podcast to tell about how vulnerability and self-awareness are powerful tools in marketing. Andrea is the Senior Manager of Marketing at NetLine Corporation, and has been a Product and/or Channel Marketing Manager at various companies, including Adobe, Logitech ,and others.
She came on the show to help us humanize B2B.
