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I didn't think it was possible, but I found someone who is as passionate about storytelling as I am. Enter: Michele Kelly, Cofounder a CEO of K+L Storytellers, a corporate storytelling agency focused on brand development and content creation. There was magic in the air in this conversation, as we got deep into storytelling philosophy, strategy, and execution. If you leave this episode not convinced that you should build (or rebuild) your company around your story, then we haven't done our job. And as a special treat, Michele answers the final Entrepreneurship is ____ question with an original poem. I couldn't have asked for a better season finale. Enjoy! Find Michele online: LinkedIn: https://www.linkedin.com/in/michelekellystorylove/ Find K+L Storytellers online Socials: @firstcoupleofstory Today's episode is brought to you by Sales Hacker. The world's smartest community of forward-thinking B2B professionals. Grab their latest expert-created articles, webinars, and podcast episodes at www.saleshacker.com PLUS -- hear from me and 40+ other leading sales professionals this summer in the Blissful Prospecting Think Outside The Script summer virtual tour! All talks are live and interactive, sign up at tour.blissfulprospecting.com. See acast.com/privacy for privacy and opt-out information.