S9E8 - Rob Cressy: How Do You Build Brand Awareness?
“...Think about how many brands we consume, that there’s no face to. That’s one of the fundamentals to me that I never understood. Brands don’t give people a reason to care and connect...For me one of the keys to awareness is having a brand heartbeat. We have so many choices now for where we’re going to give our attention and time and money, so it’s finding the brands that connect with you on a deeper level.” Full show notes at www.discoveryourinnerawesome.com. Startup working on your pitch? Visit our parent site, www.rajnationinnovation.com and Make Your Pitch A Performance! See acast.com/privacy for privacy and opt-out information.