40. Navigating Intangible Asset Valuation
On this episode, Kison talks with PJ Patel, Co-CEO and Senior Managing Director at Valuation Research Corporation (VRC). VRC is a full-service, independent, global valuation firm that focuses exclusively on valuations that offer judgment beyond modeling. Kison and PJ discuss how to navigate intangible asset valuation in today’s market, how the current MaA climate is affecting valuation, and how to avoid the most common mistakes when conducting a valuation.
