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Today, I'm interviewing Nicole Abboud, a former lawyer and founder of Abboud Media. I've always considered Nicole is a bit of a trailblazer – someone who follows her heart, not the crowd. So, I'm asking her all kinds of questions about her journey as well as her expertise in content marketing to help lawyers build their brands and practices.   Things you will learn in this episode:   How Nicole created a successful media company without any formal training or background in marketing or social media    The story behind her two successful podcasts, The Gen Why Lawyer and Leaders Love Company    Why every lawyer should be leveraging social media and video to grow their business    How to build authentic relationships with potential clients online     Her best tips on how to get started with online marketing     LINKS:   https://www.abboudmedia.com/   https://www.instagram.com/nic_abboud/   https://www.linkedin.com/in/nicoleabboud  https://twitter.com/nicoleabboud   http://www.genylawyer.com/  https://www.facebook.com/groups/esqory   Leaders Love Company Podcast: https://itunes.apple.com/us/podcast/leaders-love-company/id1312479159?mt=2 Get full show notes and more information here: http://www.hustleandflowpodcast.com/77