Creating Benefits to Improve Your Culture

When we talk about benefits, we often discuss security and tenure given most companies attempt to retain talent through personal investment.  However, as Jody and I discuss in this episode, while personal care is valuable, the goal of benefits should be to improve culture first and foremost. For instance, don’t just provide a 401k match but tie the offering to learning and self-development. While options are essential, the delivery of those options is even more. Whatever your game plan is, make sure to tell a story to your employees of how much you care. In this way, you’ll keep them accountable to your big-picture vision and purpose while also tending to their greatest needs. Connect with Dan: www.dancockerell.com Instagram - https://www.instagram.com/dancockerell/ LinkedIn - https://www.linkedin.com/in/dancockerell/ Facebook - www.facebook.com/dancockerellspeaker

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