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Why is it important to listen to music while you work? Will Henshall is the founder of Focus@Will which is a new neuroscience based web/mobile tool that specially uses sequenced instrumental music tracks to increase your attention span up to 400% when working and studying. Will is a musician, scientist, song writer, technology inventor working with audio to find the right music at the right place at the right time. He was the founder of the British pop soul band Londonbeat and had two Billboard #1 hit records. He went on to found Rocket Network, a Paul Allen/Cisco-funded San Francisco company in 1995. Afterwards he created a professional audio media transfer system, DigiDelivery which he sold in 2003. Will has achieved notable global success both as a musical/visual artist and as a technical inventor. Will discusses why Focus@Will will help you with work or study. LISTEN HERE “Music drives our emotional self.” ~ Will Henshall, on How She Really Does It In this interview we discuss: Background and interest in music + technology = Why of Focus@Will Neuroscience of music Brain Benefits – ADD/ADHD Music + teens Habituating of the brain. Exercise and Focus@ Will Two takeaways – to increase work/study flow Mentioned in this Podcast focus@will Flow Dr. Ned Hallowell “Work in 60-90 minute bursts (to maximize productivity)” ~ Will Henshall, on How She Really Does It smiling, The post Will Henshall: Music + Neuroscience = high productivity appeared first on howshereallydoesit.com.