E016: It's Now Or Never
In this week’s episode, the guys kick it with The Recipe by the Dukkan. Swerte, Kaz, and P-Storm hung out with OT and Jibba, while they talked about their music, the challenges they faced as artists, their work with other artists such as Prodigy & Talib Kweli, why they had to break from the scene, and how being 3rd culture kids inspired their brand repositioning.
From Dubai to the world.
Pull up a seat and pass the time.
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THE HOSTS:
Toofless: SoundCloud
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THE RECIPE:
Initially, The Recipe began as a project designed to bring talented Hip Hop artists in the United Arab Emirates together to record a compilation album and help promote the culture. As the project grew and began generating regional interest, the collective began receiving invites to perform at live events. Upon completion of the mixtape the collective launched the project under the name “The Recipe” with a sold out event, the first Hip Hop show headlined by regional artists.
The Recipe would eventually evolve into an independent label acting as a vehicle to launch solo projects from members such as Young Vaughn’s “New School Cool,” and Perfect Storm’s “The Calm Before”, Kaz Money’s “The Ridicule/ The Opposition” as well as Swerte’s “The Quicktape” series. They have also released multiple mixtapes as a group.
Today, The Recipe is a group that consists of 3 MC’s working on an official studio album while continuing to perform and push the boundaries of regional hip hop achievements.
As a group or individuals, The Recipe have performed at clubs, art shows, exhibitions, festivals, charity gigs and concerts, either as the main act or in support of international artists such as: Snoop Dogg, Fat Boy Slim, Akon, Fat Joe, 50 Cent, Lloyd Banks, De La Soul, Marcus Houston, Omarion, Lloyd, Prime Cuts, Foreign Beggars, Pendulum and Karl Wolf.
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Swerte: Instagram | Facebook | Twitter
Kaz Money: Instagram | Facebook | Twitter
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