Head of Fan Experience at Fanatics Shares Why Employee and Customer Experience Go Hand in Hand

“I really, truly pride myself in surrounding myself with a team of super talented people and letting them shine and be their best selves,” says Carolyne Matseshe-Crawford, Head of Fan Experience at Fanatics. Fanatics is the world’s largest provider of officially licensed sports gear, and in this episode, Carolyne speaks about the importance of employee experience at Fanatics and how that translates to a better customer experience for dedicated sports fans.

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