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Today I’m excited to switch gears and talk about why podcast hosts can benefit from being guests on other podcasts. If even hearing that sentence gives you a bit of imposter syndrome, and you aren’t sure if you have enough expertise or experience to be a guest, my friend Christina Lenkowski is here to answer these three important questions: Why is being a podcast guest a fundamentally different marketing strategy than social media or paid advertising? Who is qualified to be a podcast guest? What are some of the most common mistakes people make when it comes to pitching podcast hosts? Thinking about starting a podcast? Join our new free masterclass, https://witandwire.com/register (How to Launch a Podcast in 60 Days Without Feeling Overwhelmed). I'll teach you how to cut your production time in half and start a high-quality podcast without any complicated tech or confusing editing tools. Save your spot at https://my.captivate.fm/witandwire.com/register (witandwire.com/register) Connect with Melissa: https://instagram.com/witandwire (Instagram)  | https://pinterest.com/witandwire (Pinterest) | https://witandwire.com/ (Website)