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Episode Six of Season Seven. We interview Josef Schinwald. Josef is the founder of Guest Experts on Air, a company that connects elite professionals with top world-class podcasts for interviews.

Josef has a background in media and internet marketing and has taught courses on business measurement and profit patterns. He shares how podcasts are effective for marketing and business development, because they attract a motivated audience of high-net-worth individuals who are interested in continuous education and personal development. Josef also discusses the importance of leveraging social media with podcast content marketing and provides advice for guests on preparing for podcast interviews.

A full transcript of this episode is available at Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/